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THE BLACK SHEPHERD PROCESS · 02 / 05

PlanA clear direction. Room to do it well.

Agree the direction, deliverables and milestones before the build begins.

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STAGE 02BLACK SHEPHERD ↗
THE FOCUS

The project roadmap

An agreed route from the brief to delivery.

WHAT HAPPENS HERE

A purposeful stage.
A practical outcome.

An agreed route from the brief to delivery.

01 /

Create a focused scope and sitemap

We define the pages, features and journeys the project needs, separating the essentials from ideas that can follow later.

02 /

Agree realistic milestones and responsibilities

We map review points, content responsibilities and dependencies so everyone understands how the project moves forward.

03 /

Map content, platforms and integrations

We identify the content, platform requirements and third-party connections needed to support the agreed experience.

MADE TOGETHER

Your perspective.
Our connected expertise.

A considered process works best when the right people are involved at the right moments.

01 / WHAT YOU BRING

The discovery brief, decision makers, available content and any important deadlines.

02 / THE REVIEW POINT

You review the scope, responsibilities and milestones before production begins.

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YOUR NEXT MOVE

A stronger digital business
starts with a conversation.

Bring your idea. We’ll help you shape the scope and the next steps.

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