In 2026, the Kenyan marketplace is no longer about who has the loudest voice, but who has the smartest algorithm. For Small and Medium Enterprises (SMEs), traditional advertising is being replaced by Precision Marketing—a mix of AI-driven data, localized SEO, and social commerce.
To help you dominate this landscape, Black Shepherd Technologies has designed 30 specialized Digital Marketing packages. These are built to ensure that every shilling you spend contributes directly to your bottom line, whether you are targeting the urban elite in Nairobi or the growing digital population in rural counties.
1. Social Media & Content Growth Packages (1–6)
Ideal for brands looking to build trust, community, and daily visibility.
1. The “Social Starter” 2-Platform Manager
Perfect for small shops that need a professional presence on Facebook and Instagram without the stress of daily posting.
- Key Features: 12 posts/month, basic graphics, comment monitoring.
- Price: KSh 20,000/monthGet Free Quote
2. The TikTok “Viral” Creator Pack
Focuses on short-form video content and trending sounds to capture the Gen Z and Millennial Kenyan demographic.
- Key Features: 8 professionally edited Reels/TikToks per month, trend research.
- Price: KSh 35,000/monthGet Free Quote
3. The LinkedIn “Thought Leader” Suite
Designed for consultants, CEOs, and B2B firms looking to build authority in the Kenyan corporate space.
- Key Features: Professional copywriting, industry networking, 4 long-form articles.
- Price: KSh 40,000/monthGet Free Quote
4. The WhatsApp Business Automation Pack
Turn your WhatsApp into a sales machine with automated catalogs and response bots.1
- Key Features: Chatbot setup, broadcast list management, “Order-on-WhatsApp” flow.
- Price: KSh 27,000 (One-off Setup)Get Free Quote
5. The “Full-House” SMM Suite (4 Platforms)
Comprehensive management of FB, IG, TikTok, and X (formerly Twitter).
- Key Features: Daily posting, high-end motion graphics, monthly performance audit.
- Price: KSh 60,000/monthGet Free Quote
6. The Influencer “Micro-Campaign” Bundle
We connect you with 3 niche-relevant Kenyan micro-influencers to promote your products.
- Key Features: Influencer vetting, content coordination, ROI tracking.
- Price: KSh 50,000 + Influencer FeesGet Free Quote
2. Search Engine Optimization (SEO) Packages (7–12)
Long-term strategies to ensure you rank #1 when customers search for your services.
7. The Local SEO “Nairobi Dominator”
Optimizes your business for “near me” searches in specific neighborhoods (e.g., “Best Salon in Westlands”).
- Key Features: Google Business Profile optimization, 5 local citations.
- Price: KSh 15,000/monthGet Free Quote
8. The Technical SEO Audit & Fix
A deep dive into your website’s code to fix speed issues, broken links, and mobile responsiveness.2
- Key Features: Core Web Vitals fix, Sitemap submission, Security audit.
- Price: KSh 30,000 (One-off)Get Free Quote
9. The SME Organic Growth Package
A consistent 6-month plan to rank for 10-15 high-value keywords in your industry.
- Key Features: On-page SEO, weekly blog posts, keyword monitoring.
- Price: KSh 45,000/monthGet Free Quote
10. The E-commerce SEO “Store Booster”
Specifically for online shops (Shopify/WooCommerce) to rank product pages on Google.
- Key Features: Product description optimization, schema markup, image Alt-tags.
- Price: KSh 55,000/monthGet Free Quote
11. The “Authority Backlink” Strategy
High-quality link building from Kenyan news sites and blogs to boost your domain authority.
- Key Features: Guest posting, PR outreach, directory listings.
- Price: KSh 70,000/monthGet Free Quote
12. The Multi-County SEO Pack
Target customers across major cities like Mombasa, Kisumu, Eldoret, and Nakuru simultaneously.3
- Key Features: Geo-targeted landing pages, localized keyword research.
- Price: KSh 85,000/monthGet Free Quote
3. Paid Advertising (PPC) & SEM Packages (13–18)
Instant traffic and leads via Google Ads and Meta Ads.
13. The “Meta Ads” Starter (FB & IG)
Designed for small budgets looking for high engagement and lead forms.
- Key Features: Ad creative design, audience targeting, KSh 500/day budget management.
- Price: KSh 20,000 Management FeeGet Free Quote
14. The Google Search “Intent” Ads
Appear at the top of Google when people search for your specific services.
- Key Features: Keyword bidding, negative keyword filtering, monthly reporting.
- Price: KSh 25,000 Management FeeGet Free Quote
15. The YouTube “Pre-Roll” Video Ads
Video ads that play before trending Kenyan content. Great for brand awareness.
- Key Features: Demographic targeting (Age, Location), Video ad optimization.
- Price: KSh 30,000 Management FeeGet Free Quote
16. The Remarketing “Shadow” Campaign
Shows ads to people who visited your site but didn’t buy, “following” them across the web.
- Key Features: Pixel setup, dynamic ad creatives, conversion tracking.
- Price: KSh 28,000/monthGet Free Quote
17. The High-Performance “Lead Gen” Engine
Optimized for service businesses (Insurance, Real Estate) needing high-quality phone calls and emails.
- Key Features: Multi-channel ads, landing page A/B testing, CRM sync.
- Price: KSh 50,000 Management FeeGet Free Quote
18. The E-commerce “Sales Scaler” (Google Shopping)
Visual product ads that appear in Google search results with prices.
- Key Features: Merchant Center setup, feed optimization, ROAS tracking.
- Price: KSh 65,000/monthGet Free Quote
4. Advanced AI & Automation Packages (19–24)
Harnessing the power of 2026 technology to lower your operational costs.
19. The AI Customer Service Bot
An intelligent chatbot for your website/Facebook that handles sales queries 24/7.
- Key Features: Natural language processing, custom training on your data.
- Price: KSh 45,000 SetupGet Free Quote
20. The “Predictive” Ad Optimization Pack
Uses AI to predict which ad creatives will perform best, saving you wasted ad spend.
- Key Features: AI-driven budget allocation, sentiment analysis of comments.
- Price: KSh 55,000/monthGet Free Quote
21. The Email Marketing “Automation” Flow
Set up “drip campaigns” that automatically email customers after they sign up or abandon a cart.4
- Key Features: 5 automated flows, newsletter design, list segmentation.
- Price: KSh 30,000/monthGet Free Quote
22. The AI Content “Factory”
Combines human editing with AI speed to produce high volumes of blog and social content.
- Key Features: 20 blog posts/month, 40 social captions, SEO focus.
- Price: KSh 70,000/monthGet Free Quote
23. The Sentiment Analysis Dashboard
Know exactly what Kenyans are saying about your brand across all forums and social media.
- Key Features: Real-time alerts, crisis management, reputation score.
- Price: KSh 40,000/monthGet Free Quote
24. The Full-Stack “Digital Transformation”
A complete overhaul of your marketing department using AI tools for everything from design to sales.
- Key Features: Custom AI workflows, staff training, full system integration.
- Price: Starts at KSh 200,000Get Free Quote
5. Industry-Specific Niche Packages (25–30)
Tailored strategies for the unique sectors driving the Kenyan economy.
25. The “Safari & Travel” International Pack
Targeting tourists in the US, UK, and EU for Kenyan safari bookings.
- Key Features: International SEO, TripAdvisor management, seasonal ad peaks.
- Price: KSh 95,000/monthGet Free Quote
26. The Real Estate “Listing Pro”
Marketing for property developers looking to sell off-plan or finished units.
- Key Features: High-end video tours, lead generation ads, Google Maps prominence.
- Price: KSh 80,000/monthGet Free Quote
27. The Healthcare & Pharmacy Suite
Compliant marketing for clinics and chemists to increase patient footfall.
- Key Features: Educational video content, booking system ads, localized SEO.
- Price: KSh 60,000/monthGet Free Quote
28. The Legal & Professional Service Hub
Builds authority for law firms and accounting practices through high-value content.
- Key Features: LinkedIn lead gen, professional blogging, review management.
- Price: KSh 50,000/monthGet Free Quote
29. The “Boda & Logistics” Growth Kit
For delivery and transport startups looking for rapid app downloads and user growth.
- Key Features: App Store Optimization (ASO), referral marketing, hyper-local ads.
- Price: KSh 110,000/monthGet Free Quote
30. The “Political & Public Figure” PR Pack
Reputation management and campaign awareness for public figures.
- Key Features: Rapid response PR, verification assistance, broadcast messaging.
- Price: Custom QuoteGet Free Quote
Why Choose Black Shepherd Technologies for Your Marketing?
In 2026, marketing is no longer a “cost”—it is an investment. If your marketing brings in KSh 10 for every KSh 1 spent, your growth is infinite.
Our strategy follows a data-backed formula:
$$ROI = \frac{(Revenue – Marketing Cost)}{Marketing Cost} \times 100$$
By optimizing for Conversion Rate Optimization (CRO) and Customer Acquisition Cost (CAC), we ensure your business doesn’t just get “likes,” it gets sales.
Next Steps for Your Business
The digital space in Kenya is moving fast. Don’t let your brand get buried in the noise.
Would you like me to draft a 3-month Digital Marketing Roadmap based on one of these packages for your specific industry?